Rihanna and A$AP Rocky recently unveiled their shared passion for lip care in a captivating short film titled “Born to Steal: Yours, Mine, Ours,” which serves as a promotional piece for their inaugural beauty collaboration, Fenty Skin Lux Balm.
Released on YouTube, the nearly two-minute black-and-white film channels old Hollywood allure, emphasizing the power of lips in conveying emotions.
The narrative unfolds with Rihanna, known for her iconic stares, captivating viewers while a narrator sets the scene: “She was a classy dame, but she had odd ways of showing her affection.” The story revolves around a woman, portrayed by Rihanna, who steals both the heart and belongings of her lover, played by A$AP Rocky. The film subtly explores themes of affection and possession against a backdrop reminiscent of film noir aesthetics.
Throughout the film, viewers witness Rihanna applying the Lux Balm to Rocky’s lips, showcasing the product’s seamless application and hydrating properties. The video’s release was preceded by teasers on social media, building anticipation among fans eagerly awaiting the collaboration between the two artists.
The Lux Balm, introduced in January, boasts a vegan formula enriched with vitamin C-packed Barbados cherry, a favorite ingredient of Rihanna’s, alongside nourishing avocado, sweet cherry seed oils, and a blend of cocoa, mango, murumuru, and shea butters. Rocky had hinted at the collaboration months prior in his song “RIOT (Rowdy Pipe’n),” further fueling excitement among fans.
Rocky’s involvement in promoting Rihanna’s Fenty brand extends beyond this collaboration, as he previously featured the skincare products in his “Riot” music video. The couple, recognized for their glamorous appearances and public outings, recently celebrated Valentine’s Day together in Paris, where they also attended fashion week. Amidst speculation about Rihanna’s upcoming album, Rocky assured fans that she’s diligently working on it.
The synergy between Rihanna and A$AP Rocky in both their personal and professional lives is evident, culminating in a mesmerizing collaboration that transcends eras and celebrates the timeless allure of beauty and romance.